September 2018

Head Of Marketing (Calbee UK)

The Company

Calbee is a Japanese snacking business, established in 1949 they have extensive experience in creating innovative snacks. An exceptionally strong brand leader in Japan with 53% market share, the company is now a £1.2bn global business.

Calbee UK was incorporated in 2015 and has grown rapidly, their first UK brand launched is Yushoi which has made an impressive impact and is in 42% growth. The product range is in the “Better For You” sector and is predominantly baked savoury snacks with exciting and innovative flavours.

Calbee UK’s employee vision is to be recognised as a great place to work, this is a values led organisation where people are positively aligned behind key goals and ambitions.

To gain further insight into Calbee UK please visit www.calbee.co.uk

**The Role

Due to commercial growth, Calbee UK are expanding their structure and creating a Head of Marketing position.

This is a senior level role - leading the marketing team and 3 year strategic plan for brand growth. The Head of Marketing will report to the Managing Director and be a key member of the Senior Management Team.

Responsibilities of the role include:

  • Develop and deliver the 3 year strategic growth plan, in-line with the ambition of becoming a leading UK food brand and disrupting the snacking category.
  • Manage the marketing team and support Calbee’s commitment to growing colleague careers, through leading, developing and inspiring team members to deliver exceptional performance.
  • Work closely with Head of Insight to support development of long term innovation and brand alignment.
  • Work collaboratively with the Head of Sales to deliver the annual and medium term commercial plan.

The Person

Calbee are seeking an individual who has built a successful career in FMCG marketing and is seeking an opportunity to join a small but rapidly growing business, where they can make a significant impact.

Skills and experience will include:

  • Currently in a strategic marketing leadership role, with a track record of nurturing brands during critical growth phases.
  • A commercial marketer, comfortable with the numbers-driven side.
  • Broad commercial skills, with an understanding of Brand, Category, Shopper, Sales and Insight.
  • Excellent people management skills, able to get the best from a team.
  • Strategic thinking and ability to execute at pace. Desire to do things differently and an entrepreneurial mindset.
  • Able to be based at Calbee’s commercial office, in Leeds.

The Location

Calbee have their UK commercial office in Leeds, with manufacturing in Deeside, North Wales. Leeds is one of the most cosmopolitan, fast-growing, innovative and prosperous cities in the UK. A great area in which to live and work.

If you have the skills and experience and are looking for a new challenge, we would be delighted to discuss this opportunity further.